About Berry Paradise
Berry Paradise began in 2005 with a dream and a small 5-acre plot in Victoria's Yarra Valley. Founders Emma and Jack Thompson, third-generation farmers with a passion for sustainable agriculture, set out to create the sweetest berries Australia had ever tasted. Starting with just strawberries, their first harvest yielded exceptional fruit that quickly gained local recognition.
By 2010, consumer demand had grown so significantly that the Thompsons expanded to a 45-hectare property and began cultivating blueberries alongside their signature strawberries. The unique climate of the Yarra Valley, with its cool nights and warm days, proved perfect for developing the intense flavor profiles that Berry Paradise became known for.
In 2015, seeing the potential to provide fresh berries year-round to Australian consumers, Berry Paradise expanded to Queensland's Sunshine Coast hinterland. This second 60-hectare farm allowed us to stagger production seasons and experiment with varieties uniquely suited to subtropical conditions.
Today, Berry Paradise has become Australia's premier berry destination, welcoming over 100,000 visitors annually across both farms for pick-your-own experiences, farm tours, and berry festivals. Our berries are supplied to premium markets and restaurants across Australia, and our sustainable farming practices have been recognized with multiple industry awards.
At Berry Paradise, our mission is to cultivate the finest quality berries using sustainable farming practices that respect our environment while creating joyful experiences for our customers. We aim to connect people with the simple pleasure of enjoying perfectly ripe, flavorful berries straight from the farm, fostering an appreciation for wholesome, locally grown food.
We're committed to advancing berry cultivation in Australia through research and innovation, while supporting rural communities and educating the next generation about sustainable agriculture.
With over 30 years of farming experience and a degree in Agricultural Science from the University of Melbourne, Emma oversees all operations and strategic decisions. Her innovative approach to sustainable berry farming has transformed the industry in Australia.
Jack manages daily farm operations and leads our irrigation and growing systems development. His engineering background has been instrumental in creating our water-efficient irrigation systems that reduce usage by 40% compared to traditional methods.
With a PhD in Plant Genetics from the University of Queensland, Samantha leads our variety development program. She has successfully developed three exclusive berry varieties that offer enhanced flavor profiles and climate resilience.
With a background in hospitality and tourism, Mike oversees all visitor activities across both farms. He has transformed our farm visits into immersive experiences that educate and delight over 100,000 visitors annually.
Our strawberries and blueberries have won 15 national awards for flavor and quality since 2010, including "Best Australian Berry Producer" three years running (2020-2023).
Recognized with the Australian Sustainable Agriculture Award in 2023 for our water conservation innovations and solar-powered operations reducing carbon footprint by 65%.
Developed three exclusive berry varieties through our research program in partnership with Queensland Agricultural University, including the popular Sweet Ruby strawberry.
Our Berry Buddies educational program has hosted over 50,000 schoolchildren since 2015, teaching them about sustainable agriculture and healthy eating.
Featured in National Geographic's "World's Best Food Experiences" and voted one of Australia's Top 10 Farm Experiences by Australian Traveller magazine.
Grown from a 5-acre farm to over 105 hectares across two states, producing over 500 tonnes of premium berries annually while maintaining exceptional quality and flavor.
"I've been visiting Berry Paradise with my family every season for the past five years. Their strawberries are simply the best I've ever tasted - so sweet and juicy! The farm experience is wonderful too, with the staff always making us feel welcome and helping the kids learn about where their food comes from."
Melbourne, Victoria
"As a chef running a farm-to-table restaurant in Brisbane, I demand the highest quality ingredients. Berry Paradise consistently delivers exceptional berries that elevate our desserts to another level. Their commitment to quality and sustainability aligns perfectly with our restaurant's values. My customers can taste the difference."
Harvest Restaurant, Brisbane
"Our daughter's first berry picking experience was at Berry Paradise, and it was magical! The staff were so patient with her, helping her find the perfect berries. The farm is immaculately maintained and we love how they focus on environmental sustainability. The berry ice cream at the café is worth the trip alone!"
Gold Coast, Queensland
Ready to taste the sweetest berries in Australia? Visit one of our farms for a berry-picking adventure, tour our sustainable growing operations, or enjoy delicious treats at our farm cafés.